Subliminal Messages

This action is based on a reflection on our individual participation in the economy. The banknote is used as the medium to provoke a situation that makes evident our political position in a passive way.

When you receive the banknote, on one hand, there is a subliminal reading of the message inherent in the manipulated image, and on the other hand, the bearer of the banknote is rebuked with responsibility for his own actions.

We can understand various forms of interaction with the modified banknote. We have the bearer subject who is not aware of having a modified banknote. In this case, he would be responsible for not observing carefully. It could show both a position of fidelity to the economic system, as well as indifference or lacking desire to question daily life. We also have the subject who realizes that the banknote is modified. In this case, this person is responsible for keeping the banknote in progress, either by not giving importance to the modification or by hiding that modification. Then the chain of responsibility would continue. There may also be the person who consciously keeps the banknote for different reasons or the person who takes it out of its economic course.

We could conclude that in any case, the people involved are representing the image that has been printed on the modified banknote. The perpetuation of the economic system is based on the belief in the abstract value of a banknote. A value for each individual will be represented by their own experience and the effort involved in obtaining that banknote, but all the people involved in the economic system perpetuate the value of an economy based on debt and representation.

  • Jofre Oliveras
  • Jofre Oliveras
  • Jofre Oliveras
  • Jofre Oliveras
  • Jofre Oliveras